If you are regular in the space of online advertisement, you may know that there is a growing disappointment among advertisers due to the rise of ad blockers. Many advertisers and online advertising agencies are turning to new form of engagement with target audience. For now, the popular ways of user engagements are...
i. Product review in popular blog in relevant niche.
ii. Promoting company's Facebook page through Facebook Ad.
iii. Sponsored Tweets.
Now, as I stated in my first article, i.e. Steem is creating euphoria among Indian bloggers, I am an adsense publisher as well as a bitcoiner. I am regular at various Startup, Entrepreneurship and Blogging related meetups in India. Because of my nature of work, I get to interact with numerous advertisers and advertising agents, who represent big brands.
For last few days, I was talking about Steem to people at various meetups. My approach was that, this is a very simple way to be on-board for non-tech people to the world of CryptoCurrency. People can get rewarded for publishing and curating interesting content. But, to my surprise, I have been approached by many advertisers asking if I would write a product review for them on Steem? When I asked how that would help them, they pointed out that Steem is outperforming Twitter and Reddit in many ways. Hence, they are buying Steem from market and ready to Steem Up articles promoting their products.
After this, I carefully browsed all recent trending articles. Interestingly, it is clear now, that I was not the only one approached. This is happening at different parts of the globe and demand for Steem is on the rise among Online Advertisers. A new class of whales are in the making...
