Creativity is indispensable in life in solving problems. Not only used in the field of art, creativity is also needed in all aspects of life. So, regardless of your field of work, productive creativity is very important and needs to be trained so that work productivity can be improved and done more optimally. 
look at this banana comrade processed into an impressive image, really creative?
talk about creativity, is Creativity is just connecting something. When you ask creative people how they do something, they feel a little guilty because they do not really do it, they just see something. It will be obvious to them after a while. It happens because they are able to connect their experiences and bring new things.Everyone is blessed with curiosity. Your job is to keep that curiosity or to let it grow. To find out about all things, certainly not easy. You need effort and struggle to do it. Although it takes effort, this will be very useful for the progress of your business because this attitude will give birth to creativity in work. People who are rich in insight and knowledge will usually have higher creativity.