Gender ideology promoted by society is a system of values and norms that influence the position and relationship of women to men or the environment. The participation of women into the labor market has consequences for the role that forces women to extend the working time. Long working hours, heavy workload, sometimes at night as well as partners of men who according to some people is not appropriate, especially women who have a family. Research methods research methods feminist perspective. Determination example all respondents female workers in RODEO, then analyzed the description and gender. The results showed that almost 100% of respondents age and there is only one person aged over 40 years even this part of the cooking for meniapkan food workers. to the level of the majority of at least high school education. The results of gender analysis that women devote his time remedy productive work and also work at night because it is the type of work to be done at night also cause morning starting at 3:00 commodity vegetables and fruit should be immediately sent several expeditions also pilau passing through the air / aircraft. But employers are not forced to work night but the consequences have to be ready to work if it is willing to work in Rodeo.