A report from the Silver Institute states that jewelry retailers in the United States described strong sales last year, with 59% reporting increased sales in 2017 - March 8th 2018
From source:
Highlights from the 2017 survey include:
The average store growth for silver jewelry sales was 17%.
Retailers said their silver jewelry sales, as a percentage of their overall jewelry sales, were on average 36% of their unit volume and 29% of their dollar volume.
57% said silver experienced the best inventory turnover rate in 2017; 19% said diamond; bridal and gold each accounted for 12%.
The best maintained margins during the holiday season were:
-Silver Jewelry 51%
-Bridal Jewelry 18%
-Diamond Jewelry 15%
-Gold Jewelry 13%
-Platinum Jewelry 3%
The age group buying the most silver jewelry is 20-40, according to 47% of the retailers. The 41-50 age group was second.
Retailers said the best-selling opportunity with silver is female self-purchase.
93% of retailers say they are optimistic that silver jewelry sales will continue to grow.
Commentary: History old beautiful shiny white metal now being publically endorsed for its natural anti-bacterial effects - no wonder people are gobbling silver up, at least for now in jewelry form. Expect physical stacking to follow...
Full report here:
https://www.silverinstitute.org/wp-content/uploads/2018/03/SilverJewelrySales2017.pdf
Photo source:
silverwow.net , 50 ounce 925 sterling necklace
- who said you couldn't stack wearable bullion -