Normies get switched off when you put things like decentralised, STEEM and IPFS in the subject title. Concentrate on what it offers them - the user experience is what's important, not how it's done.
At the moment it offers more for creators than viewers, and that's only because they get paid. I've suggested some user end fixes in another reply here.
The main reason people will go to it is because content creators they like have uploaded on it. I've been plugging it today, to:
Styxhexenhammer666
Angry Pepe KNN network
Sargon of Akkad
Iconoclast
Black Pidgeon Speaks
Previously, I've also mention to Lauren Southern to get on to Steemit so I guess I'll msg Rebel media later with the DT message.
Please support my efforts and let your favourite content creators know that you want to see them get paid and that DT/Steemit could be the combination they are looking for, and that they would be supporting the work of taking decentralization and control away from legacy webapps
Any thumbs up for the work I've been doing promoting this (including spending my steemits on promotion) would be appreciated.
Cheers - Smallism.org
RE: Introducing DTube: a decentralized video platform using STEEM and IPFS