A 5 page website is the status quo nowadays, leading to websites which are simple and quickly give the visitor the information that they are looking for. However, how do you know what pages your 5 page website should have? Here is a guide of the most essential 5 pages for your website.
Home Page
Every website needs to have a home page. This is the page where most visitors to your website will initially land on. This means that the home page needs to include overviews of each of the remaining pages to interest the visitor. These shorter overviews will then link to the individual pages, for example, a short description about you will then link to the longer about page.
The home page needs to be clearly broken up into sections so that the visitor can easily navigate the home page and find what they are looking for. This page also needs lead magnets as it will be the page where most of the traffic to your website comes to and so has the most potential for customers.
Products/Services Page
After scrolling through the home page, the visitor will want to know about how you can help them in more detail. There will be an introduction to this page on the home page but the page itself is where you go into more detail and tell the customer why they need your services.
It is a great idea to add some testimonials or case studies to this page to show the visitor that the services worked and were beneficial to others. Also, a contact section is perfect for this page as a visitor can ask you questions about the services or can get in touch with you in order to start working together.
Contact Page
Speaking of contacting you, visitors to your site will want an easy way to ask you questions and get in touch since they cannot ask you questions face to face. The contact page should have a contact form as well as your phone number, email address and physical address. This will generate more leads from visitors to your site.
About Page
Visitors to your website want to know who it is that they are buying from. They are much more likely to purchase a service or product from a business that they connect with from their story. On this page, you can include a story about yourself and your journey up until now as well as the story of the business.
Blog Page
Finally, a blog page is essential for a website as it allows the constant addition of new, relevant content onto your site. This page is where you will share news about your industry and business, as well as articles which may help a visitor.
A blog helps drastically to improve your search engine optimization and ranking on google within your industry. The more posts the better as you will climb up on the keywords rankings on Google, leading to more traffic to your website and hopefully more customers!
I hope that this blog has been helpful as a guide on the 5 pages that your website should have. If you have any questions about what content should be on your website, then please contact me here or you can find more information about the web design services that I offer. 😀