A speaker needs to be able to create a great first impression in a tenth of a second when people are making instant judgements which have a real impact over time. Some may warm up to you later, most will decide in that tenth of a second.

A speaker needs to be able to create a great first impression in a tenth of a second when people are making instant judgements which have a real impact over time. Some may warm up to you later, most will decide in that tenth of a second.