NEO is the rebrand of ANS (i.e. AntShares).
It has drawn many comparisons to Ethereum and has already been called 'Chinese Ethereum'.
Some facts about it:
Better scalability than ETH for smart contracts and dapps.
Supported by the Chinese government.
Support of large market.
Supports many programming languages, facilitating development. In comparison, developers must learn Solidity (!) to program on Ethereum.
Solid partnerships: Alibaba, Microsoft but also WINGS, Bancor, Coindash, etc.
Many products offered, including Nest Smart Fund, AntCha.in blockchain browser, ONCHAIN, etc, with more to come.
Still at a reasonably low price (just under 7 USD, ~256k satoshi) with similar supply (50m circulating, 100m total).
I think NEO/AntShares is a great asset with a lot of potential for the not so distant future.