In my opinion, what is needed is to create greater sense of responsibility and critical thinking in people, so that they take care of the consequences for disseminating content that is harmful. Perhaps if regulations are imposed for content monetization, it could work, that way the creators would be quite careful with what they publish, because depending on it they could or may not monetize.
I like your innocence to be young and go for the first time to a cybercafe to open you a Facebook account, you memories of my times when I was young and innocent =D
RE: Finding Balance in the Digital Age: The Benefits and Drawbacks of Social Media Monetization